Debra Crave

BS’81 Horticulture, Forest Science
Alice in Dairyland 1981

Every Wisconsin cheese lover knows Crave Brothers Farmstead Cheese, where Debra Crave is vice president. The company regularly wins awards and other honors (including a Dairymen of the Year title at the World Dairy Expo) for cheese made right on the farm with milk from a herd of 1,500 Holsteins. Crave is involved in many key facets of the company, especially marketing, which was her focus in previous positions with the Wisconsin Department of Agriculture, Trade and Consumer Protection and the Wisconsin Milk Marketing Board. A memorable experience as Alice, she says, was participating in a crawfish-eating contest with a New Orleans Saints football player. (She did not win.) In her free time Crave serves as an officer on the World Dairy Expo board of directors.